BLOG
Sacro Cuore on Self Love Magazine
September, 2022


Self Love Magazine tells about the Antica Sacro Cuore Perfumery!
The Italian lifestyle, art and fashion magazine tells the story of our Lia Lo Brutto and Giovanni Padovan, owners and founders.
The journey begins in the perfumery of Via Matteotti, and is marked by Giovanni’s career in the world of fashion.
Fashion was the first to immerse him in a culture “made of innovation, of returning to the ancient to invent the future“.
During a trip to England that Giovanni discovers a small shop that underpins the principle of the Sacred Heart: specialization.
The profile also known as Sacro Cuore has brought virtually unknown brands to Italy over the years, such as Diptyque, Santa Maria Novella, Floris and Creed.
Sacro Cuore then becomes one of the very few perfumeries in Italy to supply the products of Editions de Parfums de Frédéric Malle, creating a reserved display corner inside the shop.
And it is precisely the space of the shop that becomes a fundamental part of Sacro Cuore, in the pursuit of continuous excellence and in the intention of being “the most beautiful shop in the whole city“. Although there are now three shops: the central one is joined by the space in Galleria Falcone-Borsellino and another shop in Via De ‘Fusari, entirely dedicated to Le Labo, a very successful French-American brand.
A story of continuous evolution and innovation, dictated by the motto: “… and the research continues“.
"A story of continuous evolution and innovation, dictated by the motto: "... and the research continues"."